FOODS AND QUICK SERVICE RESTAURANTS

DIVISION

FOODS AND QUICK SERVICE RESTAURANTS | DIVISION
Review of Operations

All the Group’s brands were strengthened in 2010. Restaurant chains were expanded. More customers were served with an even wider range of products. Further initiatives were undertaken to boost revenue and generate cost savings. And behind everything the Group achieved was a motivated and highly skilled workforce, ready and eager to rise to the challenges of a new decade.

Firm Foundations

QSR’s success is built on the foundations of restaurant expansion, customer satisfaction and human capital development. Every year, these foundations are reinforced, strengthening them as the Group grows in size. A more cautious approach to restaurant expansion was taken in 2010 due to the relative fragility of the region’s economic recovery. However, this trend was bucked in Malaysia where Pizza Hut announced the opening of its’ 200th restaurant while the K FC Malaysia team proudly reached and moved past the milestone of 500 restaurants nationwide. This is a fantastic achievement and one that the Group hopes to replicate in other countries. In India, the Group was operating seven restaurants by the end of 2010. These were spread across the cities of Pune, Mumbai and Aurangabad. The total included two acquired K FC restaurants in Pune.

Human Capital Development

The Group attaches great importance to developing the abilities of its employees. Human Resources teams across the Group and its subsidiaries run a range of programmes to achieve this, and the programmes cover every level of the workforce, from senior management to crew members. In 2010 the Group invested approximately RM7.3 million in training and development. Employees received an average of 54 hours of training per person. As of 31 December 2010 the Group employed about 31,000 staff.

Halal Commitment

QSR and its subsidiary companies provide strict halal-compliance guarantees in all their markets. To help the Group achieve compliance, QSR adhere to a stringent set of controls across the entire chain of food manufacturing processes, from raw materials procurement and manufacturing to packaging, storage, transportation and utensils. Imported products must be halal-certified within their source country, and foreign suppliers are regularly inspected by officials from the Group’s Shariah Advisory Council.

Looking Forward

At the end of a year of exceptional operational performance across the board, Group morale is high and look forward with excitement and determination to achieving renewed progress in the year ahead. Given the Group’s strong fundamentals and proven track record, the Group expects to see further growth throughout its operations and markets.